Strategic Communication: Advertising and Public Relations — 2nd Cycle Degree

Study Plan: Strategic Communication: Advertising and Public Relations

Year	Semester	Code	Curricular unit	Scientific area	ECTS credits
1	S1	11410	Argumentation Theory	CC	6
1	S1	11411	Applied Ethics	FIL	6
1	S1	11412	Creative Writing Laboratory	CC	6
1	S1	11413	Marketing	MK	6
1	S1	11414	Image Workshop	CC	6
1	S2	11415	Models of Strategic Communication	CC	6
1	S2	11416	Research Methods for Strategic Communication	CC	6
1	S2	11417	Strategic Communication Workshop	CC	6
1	S2	11418	Business Strategy	G	6
1	S2	11419	Communication Advisory	CC	6
2	A1	11420	Scientific Practices in Strategic Communication	CC	8
2	A1	11421	Dissertation/Internship with Report/Project with Report	CC	52