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Business Organization and Entrepreneurship

Code 15412
Year 1
Semester S1
ECTS Credits 6
Workload TP(60H)
Scientific area Economics and Management
Entry requirements Not applicable
Learning outcomes Transmit knowledge about entrepreneurship, develop in the trainee a series of skills and attitudes that foster the entrepreneurial spirit, aiming at the creation of new companies/new projects in existing companies/institutions. Skills to be acquired from the course:
- Know the process of creating new companies, factors and conditions;
- Characterize the figure of the entrepreneur and know the reasons for its emergence;
- Recognize business ideas and evaluate opportunities;
- Identify technologies with market potential and economic value;
- Identify the necessary elements for the process of creating a company;
- Develop and participate in entrepreneurial networks.

Syllabus 1. Management: Concept, Functions and Levels
2. The Manager: Required Tasks and Skills
3. The Company and its Environment
4. The Company as a Social Organization and as an Open System
5. Business Objectives, Resources and Environment
6. The company's mission, objectives and strategies
7. Analysis and diagnosis of the environment: threats and opportunities
8. Assessment of the company's competitive position
9. Presentation of some typical strategies
10. Entrepreneurship and Business Creation
11. Business Plan
Main Bibliography Carvalho, L., & Costa, T. (2015): Empreendedorismo Uma visão global e integradora. Edição Sílabo.
Chiavenato, I. “Administração de Empresas”, McGraw-Hill;
Chiavenato, I. “Teoria Geral da Administração”, Vol. I e II, MacGraw-Hill;
Drucker, Peter, (1987), “Inovação e Gestão”, Editorial Presença;
Ferreira, M. et al. (2010), “Gestão Empresarial”, Lidel – Edições Técnicas;
Hisrich, R. Peters and M. Shepherd, D. (2016): Entrepreneurship. 10thEd McGraw-Hill.
Madeira, M.J. e outros (2016): Manual de Empreendedorismo Social: Da Ideia aos Planos de Negócio, Projeto IDEARIA, Universidade da Beira Interior, Covilhã. ISBN: 978-989-20-6523-6.
Sarkar, Soumodip (2014): Empreendedorismo e Inovação, 3ª Ed. Escolar Editora, Lisboa.
Silva, Maria José e outros (2013): Guia para Empreendedores de base tecnológica, (2013), em parceria com Jorge Figueira, José Paulo Rainho, e vários autores do CEBT Ibérico - INESPO, Universidade da Beira Interior, Covilhã, ISBN: 978-989-20-4227-5.
Teaching Methodologies and Assessment Criteria The sessions are theoretical-practical and are organized combining two complementary teaching techniques: (i) presentation and discussion classes (they are supported by slides and also by case studies used to motivate discussion, as well as scientific articles and other support material made available through the content platform); (ii) practical classes aimed at designing a business plan.

The final assessment takes into account 2 elements:
? Active participation in theoretical/practical classes for exposition of the matter and resolution of practical cases and monitoring the preparation of work leading to the Business Plan and its presentation, 30% appreciation of the final grade;
? Collective assessment of each work group through the presentation and discussion of the 70% Business Plan. Includes (i) Final written report and (ii) Oral presentation and discussion;

GRADE = 0.7x Final report and Oral presentation and discussion + 0.3x Participation and Monitoring.
Language Portuguese. Tutorial support is available in English.
Last updated on: 2022-03-21

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