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Entrepreneurship and Innovation

Code 16234
Year 1
Semester S1
ECTS Credits 6
Workload PL(30H)/T(30H)
Scientific area Management and Economics
Entry requirements Not applicable
Learning outcomes The main objective of this curricular unit is to transmit knowledge about entrepreneurship and business creation process, to develop in forming a series of skills and attitudes that foster entrepreneurship, targeting the creation of new businesses, as well as generating new business and projects in companies / institutions exist. Impart knowledge about the business plan, developed in forming a series of skills and attitudes that encourage critical reflection on the business model.

Skills that students must acquire with curricular unit:
- Understand the context for the entrepreneurship and the importance of small and medium-sized enterprises in economic and social development of countries;
- Acquire knowledge about the characteristics of entrepreneurs and the entrepreneurial process;
- Understand the importance of the planning process;
- Learn to develop, write and present an effective business plan for a new company (start-up).
Syllabus I - From idea to business plan: entrepreneurial process
II - Strategy and competitiveness of the company
III - The marketing and market research
IV - Study of financial and economic viability
V - Innovation and business creation
VI- Protection of intellectual property
Main Bibliography Sarkar, S. (2014). Empreendedorismo e Inovação, 3ªEdição, Escolar Editora
Ferreira, M.; Reis, N.; Serra, F. (2009), Marketing para empreendedores e Pequenas empresas, 2ª Ed, Lidel
Ferreira, M.; Santos, J.; Serra, F. (2010), Ser Empreendedor, 2ª Ed., Edições Sílabo
Carvalho, L.; Costa, T. (2015). Empreendedorismo - uma visão global e integradora, Edições Sílabo
Duarte, C. e Esperança, J. (2014). Empreendedorismo e planea
Hisrich, R. Peters; M. Shepherd, D. (2005): Entrepreneurship. Empreendedores, 6ª Edição McGraw-Hill, Madrid.
Osterwalder, A., e Pigneur, Y. (2010). Business model generation: a handbook for visionaries, game changers, and challengers. Wiley.
Silva, M. J. (2007): “Inovação e Empreendedorismo” in Manual de Dinamização de Empresas de Base Tecnológica (Eds.) M. Raposo, M.J. Silva & R. Rodrigues, Universidade da Beira Interior, Covilhã pp. 23-41. ISBN: 978-972-8790-17-6.
Thompson, A.; Strickland, A. e Gamble, J. (2008) Administração estratégica, 15ª Ed, McGraw-Hill Portugal.
Teaching Methodologies and Assessment Criteria Frequency / Attendance:
- Theoretical-practical classes
- Attendance not mandatory

Periodic Evaluation:
- A written test, with 50% of the final grade;
- Written work (Business Plan), with 40% of the final grade;
- Presentation of the work, with 10% for the final grade.
Note: Minimum score of 6 values.

Final evaluation:
- Written exam (80%) + Written work (20%)

Students who obtain a Teaching Learning Classification of at least 10 values will be exempt from examination. In order to be assigned frequency and therefore be able to access exams, students must obtain a Teaching Learning Classification of at least six values.

General assessment rules of the University of Beira Interior apply.
Language Portuguese. Tutorial support is available in English.
Last updated on: 2024-01-19

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