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Semiotics of Visual Arts

Code 16417
Year 2
Semester S2
ECTS Credits 6
Workload TP(45H)
Scientific area Social and Human Sciences
Entry requirements I doesn't exist.
Learning outcomes This Course constitutes an introduction to the study of semiotics and its relevance to reflect on the phenomenon of fashion considered as a language.
It is intended that the student, with a critical perspective, masters concepts related to meaning, visual perception, graphic representation, image criticism and analysisin various supports and media.
Syllabus 1- SEMIOTICS. SIGN. MEANING
2- SEMIOTIC PROCESSES: THE MEANING
3- FROM MEANING TO LANGUAGE: FUNCTIONS
4- THE LANGUAGE OF THE IMAGE
5- THE LINGUISTIC STATUS OF FASHION
Main Bibliography BARTHES, Roland (1989). Elementos de Semiologia. Lisboa: Edic¸o~es 70.
BARTHES, Roland (1999). Sistema da Moda. Lisboa: Edic¸o~es 70.
FIDALGO, Anto´nio, GRADIM, Anabela (2005). Manual de Semio´tica. Disponi´vel em: http://www.bocc.ubi.pt/pag/fidalgo-antonio-manual-semiotica-2005.pdf
GAUTHIER, Guy (1996). Veinte Lecciones sobre la Imagen y el Sentido. Madrid: JOLY, Martine (2003). A imagem e a sua interpretac¸a~o. Lisboa: Edic¸o~es 70.
JOLY, Martine (2000). A imagem e os signos. Lisboa: Edic¸o~es 70.
MONTEIRO, Gilson (1997). A metalinguagem das roupas. Disponi´vel em: http://www.bocc.ubi.pt/pag/monteiro-gilson-roupas.pdf
PEIRCE, Charles Sanders (1977). Semio´tica. Sa~o Paulo: Perspectiva.

Teaching Methodologies and Assessment Criteria 1- Written test;
2- Practical group work carried out in coordination with the Photography Course gruops of the Degree in Communication Sciences corresponding to the organization and executive production of a photo shoot consisting of a fashion editorial and catalog photographs.
Language Portuguese. Tutorial support is available in English.
Last updated on: 2024-03-13

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