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Management and Entrepreneurship

Management and Entrepreneurship

Code	11570
Year	3
Semester	S2
ECTS Credits	6
Workload	TP(60H)
Scientific area	Management
Entry requirements	There is no
Mode of delivery	Face to face.
Work placements	Not applicable.
Learning outcomes	Entrepreneurship: Make future graduates aware of, and initiate them in the phenomenon of entrepreneurship and the process of firm creation, through detailed analysis of the various steps/stages forming this type of business process. In the end of this unit the student must be able to: - Present types of possible alternatives at the time of creating a business; - Make students aware of the existing forms of stimulating entrepreneurship; - Supply key instruments and procedures for the legal constitution of a firm; - Present the main variables/factors that can influence a firm's start-up stage. Management: • Provide students with a set of concepts that allow them to have a systemic view of any type of organization; • To inform the student about some techniques for structuring and making decision-making processes within the organization; • Understand how organizations develop their strategic analysis
Syllabus	Entrepreneurship: 1. Entrepreneurship and Firm Creation: Some concepts and foundations 2. The Figure of the Businessperson: his/her Characteristics 3. The Business Idea 4. The Firm Plan 5. Strategies of Entry into the Business Function 6. Stimulating Entrepreneurship and Firm Creation 7. Legal Procedures for Firm Creation 8. Starting the Activity 9. Factors of Success and Failure in Firm Creation Management: 1. Management in Organizations: some concepts and fundamentals 2. The Company Organization 3. Organization and Structure of the Company 4. Business Functions 5. New Forms and Organizational Challenges
Main Bibliography	Costa, H. e Ribeiro, P.C. (2007), “ Criação & Gestão de Micro-Empresas e Pequenos Negócios”, Lidel – Edições Técnicas, Lda. Deakins, D. (1996), “Entrepreneurship and Small Firms”, McGrawHill, London. Ferreira, M.P., Reis, N.R. e Serra, F.R. (2009), “Marketing para Empreendedores e Pequenas Empresas”, Lidel – Edições Técnicas, Lda. Las Casas, A.L. (2003), “Plano de Marketing para Micro e Pequena Empresa”, Editora Atlas, São Paulo, Brasil. Patten, D. (1985), “Marketing para a Pequena e Média Empresa”, Editorial Presença, Lisboa. Sarkar, S. (2014), “Empreendedorismo e Inovação”, Escolar Editora. Scarborough, N. e Zimmerrer, T. (1996), “Effective small business management”, Prentice may, New Cork. Scarborough, N. M. (2015), Entrepreneurship and Effective Small Business Management, Global Edition: Pearson Education Limited. 11th Edition. Sem autor (1995), “Como crear su própria empresa - Manual prático para conocer los requisitos y saber desarrolar el proyeto inicial”, Editorial de Vecchi,
Language	Portuguese. Tutorial support is available in English.