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Communication of the Architectural Project

Communication of the Architectural Project

Code	15219
Year	5
Semester	S1
ECTS Credits	5
Workload	TP(45H)
Scientific area	Arquitetura
Entry requirements	There is no entry requirements.
Learning outcomes	The general outcomes of this optional course are to encourage students to perceive, comprehend, and communicate architecture through methodologies and representation tools adapted to various architectural project contexts. The aim is to cultivate an effective visual culture in the graphic communication of architecture. Various methodologies are explored, ranging from analog to digital, from photography to models, depending on different architectural contexts or phases, from communicating in the context of idea competitions to project licensing or execution.
Syllabus	1. Representation and Technical Drawing: How to represent to communicate an idea? 2. Concept of Synthesis Panels: What is intended to be communicated through panels? Organization and composition of information. 3. Designing a Process for Licensing and Execution: What phases and components are part of a licensing process? Idea development vs. Municipal Licensing vs. Execution. How to communicate? 4. Integrated Methodology of Representation Tools. Bridging Analog and Digital: Preparation of files by layers; Assembly and editing in Photoshop of various layers; Assembly and graphic composition of supports in InDesign; Final production of files for printing and digital presentation. 5. Photography as a Tool for Analysis and Communication in Architecture: History of photography, authors, and artistic movements; Composition, light, and framing; Architectural and model photography; Image editing in Photoshop and Lightroom.
Main Bibliography	Aicher, Otl, 2001. Analógico y digital. Col. Hipótesis. Barcelona: Editorial Gustavo Gili, SA. Anderson, Jane, 2011. Architectural Design. Col. Basics Architecture, 03. Lausanne: AVA Publishing SA. Ali, A., 2006. Digital Architecture and Construction. Seul: Universidade de Seul. Dollens, Denis, 2002. De lo digital a lo analógico. Barcelona: Editorial Gustavo Gili, SA. Farrelly, Lorraine, 2007. Representational Techniques. Col. Basics Architecture 01. Basileia: AVA Publishing, SA. Marum, Jorge, 2012. Concepção e representação no projecto de arquitectura. Metodologia do projecto académico. Tese de Doutoramento em Arquitectura. Universidade da Beira Interior (UBI). Sainz, Jorge & Valderrama, Fernando, 2000. Infografia y Arquitectura. Madrid: NE- REA. Ursprung, Philip & Lopes, Diogo & Bandeira, Pedro, 2011. Eduardo Souto de Moura: Atlas de Parede, Imagens de Método. Porto: Dafne Editora.
Language	Portuguese. Tutorial support is available in English.