Sme Management

Code	14038
Year	1
Semester	S2
ECTS Credits	6
Workload	OT(15H)/TP(30H)
Scientific area	Management
Entry requirements	There is no.
Mode of delivery	Face-to-face.
Learning outcomes	- Show the importance of small and medium-sized firms (SME) in the structural, economic and social context. - Provide a set of concepts and subjects that allow a framework of the specificities of SME functioning. - Deepen knowledge and understanding of business management topics in the context of small firms. - Stimulate the spirit of investigation in topics of SME management according to the tendencies and challenges presented in this field of knowledge.
Syllabus	Chapter 1 Introduction 1.1 Definition and general ideas about SMEs 1.2 SMEs in the European Union 1.3 SMEs in the Portuguese economy Chapter 2 Particularities of SME functioning 2.1 Family firm 2.2 Management styles 2.3 Business cooperation 2.4 Advantages versus disadvantages 2.5 Performance in PMEs Chapter 3 Functional Specificities of SMEs 3.1 Human resources 3.2 Marketing and strategic planning 3.3 Production and quality management 3.4 Innovation and information technology 3.5 Financing Chapter 4 Policies encouraging SMEs 4.1 Institutions oriented to SMEs 4.2 Incentive programmes for SMEs
Main Bibliography	Bourgeois, E. (1991): "LA PMI Innovatrice", Les Editions D'' Organization, Paris. Cardoso, L. (1999): "Gestão Estratégica das Organizações - Como vencer os desafios do século XXI", Editorial Verbo, Lisboa - São Paulo. Cohn, T., & Lindberg, R. A. (1974). Survival & Growth: Management Strategies for the Small Firm. [New York]: AMACOM. Franco, M. (2001): "Cooperação Entre Empresas - Meio de Redimensionamento e Reforço da Competitividade das PME Portuguesas", Fundação Nova Europa, UBI. Las Casas, A.L. (2003): “Plano de Marketing para Micro e Pequena Empresa”, Editora Atlas, São Paulo, Brasil. Mintzberg, H., Quinn, J. e Groshal, S. (1995): "The Strategy Process", Prentice-Hall, UK. Patten, D. (1985): “Marketing para a Pequena e Média Empresa”, Editorial Presença, Lisboa. Simões, V.C. (1997): "Inovação e Gestão em PME", Gabinete de Estudos e Prospectiva Económica, Lisboa. Ussman, A. M. (2004): "Empresas Familiares", Edições Sílabo.
Teaching Methodologies and Assessment Criteria	Classes will be of a theoretical-practical nature. Theoretical presentation will be accompanied whenever possible by analysis of case studies taken from journals and books on the speciality. The assignments to be completed by students have two distinct formats. The first assignment (individual) concerns detailed analysis of a paper (provided by the lecturer and related to the programme of the curricular unit) to be presented in class. The second assignment consists of elaborating a big paper with a written component and also oral presentation in class. For the purpose of teaching-learning classification, two types of knowledge assessment will be considered (periodic assessment): 1) Test- 40% 2) Big paper – 60%
Language	Portuguese. Tutorial support is available in English.