|
Main Bibliography |
Costa, H. e Ribeiro, P.C. (2007), “ Criação & Gestão de Micro-Empresas e Pequenos Negócios”, Lidel – Edições Técnicas, Lda.
Deakins, D. (1996), “Entrepreneurship and Small Firms”, McGrawHill, London.
Ferreira, M.P., Reis, N.R. e Serra, F.R. (2009), “Marketing para Empreendedores e Pequenas Empresas”, Lidel – Edições Técnicas, Lda.
Las Casas, A.L. (2003), “Plano de Marketing para Micro e Pequena Empresa”, Editora Atlas, São Paulo, Brasil.
Patten, D. (1985), “Marketing para a Pequena e Média Empresa”, Editorial Presença, Lisboa.
Sarkar, S. (2014), “Empreendedorismo e Inovação”, Escolar Editora.
Scarborough, N. e Zimmerrer, T. (1996), “Effective small business management”, Prentice may, New Cork.
Scarborough, N. M. (2015), Entrepreneurship and Effective Small Business Management, Global Edition: Pearson Education Limited. 11th Edition.
Sem autor (1995), “Como crear su própria empresa - Manual prático para conocer los requisitos y saber desarrolar el proyeto inicial”, Editorial de Vecchi,
|
|
Teaching Methodologies and Assessment Criteria |
Teaching/Learning Assessment
- Test 1 (Entrepreneurship): 60% (21 April 2026)
- Test 2 (Management): 40% (2 June 2026
The final grade of the UC results from the weighted average of the grades obtained in the defined assessment components. The student passes the UC, being exempt from the Exam, if they achieve a grade equal to or higher than 9.5 and have not obtained a grade lower than 8 in either test.
Exam Assessment
- Exam: 100% (test covering the Entrepreneurship + Management Modules)
Requirements for eligibility to attend classes and to take the exam:
- Minimum grade of 6 in EA, where EA = (Test1 * 60%) + (Test2 * 40%)
Failure to meet this requirement results in non-passing the UC and ineligibility to take the exam.
|