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Técnicas de Investigação

Código 13960
Ano 1
Semestre S1
Créditos ECTS 7,5
Carga Horária TP(30H)
Área Científica Gestão
Mode of delivery Face-to-face.
Learning outcomes • Provide a set of concepts, techniques and approaches, as well as understanding of the principle questions raised, both in elaborating the proposal and in structuring and carrying out of the investigatory work leading to the dissertation/project.
•Supply knowledge about the main strategies to be adopted in different paradigms of investigation in the scientific area of management;

•Acquire knowledge and methodological and technical competences necessary for elaboration and operationalization of an investigatory project or study;

•Distinguish the typology and approaches of scientific investigation;

• Become aware of some techniques of quantitative and qualitative data analysis applicable in investigations in the scientific area of management;

•Acquire and operationalize the basic knowledge necessary to carry out registering and treatment of information obtained.
Syllabus 1. CONCEPTUALIZATION AND INVESTIGATION IN MANAGEMENT
1.1. Ideas and terms concerning investigation
1.2. Investigation and business management
1.3. Problems in investigation and future challenges

2. THEORIES AS PROGRAMMES OF SCIENTIFIC INVESTIGATION
2.1. Concept of theory and the ole of theory regarding the facts
2.3. Theory as programme of scientific investigation

3. SCIENTIFIC INVESTIGATION WORK
3.1. Content and organization
3.3. Presentation, process and techniques of writing

4. STAGES IN THE INVESTIGATORY PROCESS

4.1. Definition/setting of the problem
4.2. Objectives and questions for investigation
4.3. Investigation design

5. INVESTIGATION TYPES, APPROACHES AND TECHNIQUES OF MEASURING, COLLECTING AND ANALYZING AND PRESENTING DATA
5.1. Techniques of quantitative investigation
5.2. Techniques of qualitative investigation
Teaching Methodologies and Assessment Criteria Classes will be of a theoretical-practical nature. Theoretical presentation will be accompanied whenever possible by analysis of case studies taken from journals and books on the speciality.

The assignments to be completed by students have two distinct formats. The first assignment (individual) concerns detailed analysis of a paper (provided by the lecturer and related to the programme of the curricular unit) to be presented in class. The second assignment consists of elaborating a major paper with a written component and also oral presentation in class.

For the purpose of teaching-learning classification, four types of knowledge assessment will be considered (periodic assessment):

1) Discussion of 2 papers- 15+15=30%

2) Research proposal – 70%

Research proposal: 19 January 2024
Main Bibliography Baker, T. L. (1988): "Doing Social Research", McGraw-Hill Inc., N. York.
Bryman, A. e Cramer, D. (1992): "Análise de Dados em Ciências Sociais", Celta Editora, Oeiras.
Hair, Joseph, Robert P Bush e David J. Ortinau, (2002): Marketing Research: Within a Changing Information Environment 2e, McGraw-Hill Education – Europe.
Lakatos, I. (1980): “Falsification and the Methodology of Scientific Research Programmes”, Cambridge University Press.
Malhotra, N.K. (1993); “Marketing Research: An Applied Orientation”, Prentice-Hall, New Jersey.
Quivy, R.; Campenhoudt, L. (1998), Manual de Investigação em Ciências Sociais, Gradiva – Publicações, 2.ª Edição, Lisboa
Silverman, D. (2000), “Doing Qualitative Research - A Pratical Handbook”, Sage Publications, London.
Yin, R.K. (1989): “Case Study Research. Design and Methods”, Newbury Park: SAGE Publication, California.
Language Portuguese. Tutorial support is available in English.
Data da última atualização: 2025-01-21
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