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Metodologia de Investigação em Empreendedorismo

Código 14040
Ano 1
Semestre S2
Créditos ECTS 6
Carga Horária OT(15H)/TP(30H)
Área Científica Gestão
Mode of delivery face-to-face
Learning outcomes • Provide a set of concepts, techniques and approaches, as well as understanding of the principle questions raised, both in elaborating the proposal and in structuring and carrying out of the investigatory work leading to the dissertation/project. •Supply knowledge about the main strategies to be adopted in different paradigms of investigation in the scientific area of management;

•Acquire knowledge and methodological and technical competences necessary for elaboration and operationalization of an investigatory project or study;

•Distinguish the typology and approaches of scientific investigation;

• Become aware of some techniques of quantitative and qualitative data analysis applicable in investigations in the scientific area of management;

•Acquire and operationalize the basic knowledge necessary to carry out registering and treatment of information obtained.
Syllabus 1. CONCEPTUALIZATION AND INVESTIGATION IN MANAGEMENT
Ideas, terms concerning investigation
Production of knowledge in management

2. THEORIES AS PROGRAMMES OF SCIENTIFIC INVESTIGATION
Concept and role of theory regarding the facts
Theory as programme of scientific investigation

3. SCIENTIFIC INVESTIGATION WORK
Content and organization
Presentation, process and techniques of writing

4. STAGES IN THE INVESTIGATORY PROCESS
Definition/setting of the problem
Objectives and questions for investigation
Investigation design

6. TECHNIQUES OF MEASURING, COLLECTING AND ANALYZING AND PRESENTING DATA
Technique for obtaining data
Techniques of quantitative and qualitative investigation
Teaching Methodologies and Assessment Criteria Classes will be of a theoretical-practical nature. Theoretical presentation will be accompanied whenever possible by analysis of case studies taken from journals and books on the speciality.

The assignments to be completed by students have two distinct formats. The first assignment (individual) concerns detailed analysis of a paper (provided by the lecturer and related to the programme of the curricular unit) to be presented in class. The second assignment consists of elaborating a major paper with a written component and also oral presentation in class.

The evaluation is composed by two moments:

1) Research proposal - 705
2) Analysis of paper - 30%
Main Bibliography Baker, T. L. (1988): "Doing Social Research", McGraw-Hill Inc., N. York.
Bryman, A. e Cramer, D. (1992): "Análise de Dados em Ciências Sociais", Celta Editora, Oeiras.
Hair, Joseph, Robert P Bush e David J. Ortinau, (2002): Marketing Research: Within a Changing Information Environment 2e, McGraw-Hill Education – Europe.
Lakatos, I. (1980): “Falsification and the Methodology of Scientific Research Programmes”, Cambridge University Press.
Malhotra, N.K. (1993); “Marketing Research: An Applied Orientation”, Prentice-Hall, New Jersey.
Quivy, R.; Campenhoudt, L. (1998), Manual de Investigação em Ciências Sociais, Gradiva – Publicações, 2.ª Edição, Lisboa
Silverman, D. (2000), “Doing Qualitative Research - A Pratical Handbook”, Sage Publications, London.
Yin, R.K. (1989): “Case Study Research. Design and Methods”, Newbury Park: SAGE Publication, California.
Language Portuguese. Tutorial support is available in English.

Regente

Imagem d@ Mário José Baptista Franco [Ficheiro Local]
 Mário José Baptista Franco

Curso

Empreendedorismo e Criação de Empresas
Data da última atualização: 2025-04-15
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