Bibliografia principal |
Manual base: Leitão, J. (2019). Open Innovation Business Modeling: Gamification and Design Thinking Applications, Series: Contributions to Management Science, Springer. ISBN: 978-3-319-91281-3.
Livros complementares: Bernarda, G.; Smith, A.; & Papadakos, T. (2014), Value Proposition Design: How to Create Products and Services Customers Want, Wiley, ISBN: 978-1-118-96805-5. Osterwalder A. & Pigneur, Y. (2010). Business Model Generation – A Handbook for Visionaries, Game Changers and Challengers. John Wiley and Sons, Inc., Hoboken, New Jersey. ISBN: 9780470876411. Bland, D. & Osterwalder A. (2019). Testing Business Ideas: A Field Guide for Rapid Experimentation, Wiley. ASIN: B07ZZM9FDT. Leitão, J. & Ratten, V. (Eds) (2022). Context-based Entrepreneurship: The Importance of Location, Time, and Culture. Studies on Entrepreneurship, Structural Change and Industrial Dynamics (ESID). Springer. ISBN: 978-3-031-05306-1.
Manual: https://startupmanual.eitfood.eu/pt/start-po/
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